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How do we generate behavioral change in the BOP and all other agents engaged with it?
Posted by: Anitchka Avdotya, Educacion Services Consultant
October 12, 2005

Dear all,

All new processes happening within the BOP have brought new challenges for our current economic models. One of these challenges is changing behaviors within the low-income communities and those who want to make business with them, serve them, or just approach them. What do you all think would be the main driver that could lead to a behavioral change of these communities, individuals, corporations, and other agents engaged in this process?

For the BOP, would the driver be education? If so, what do you recommend other organizations to do in order to make education and its delivery to communities in an effective manner and with a noticeable impact? Or would it be economic development? Would people change once they see their income increase?

For businesses, are we talking about profits only? Or are companies just trying to comply with some Corporate Social Responsibility? Or is there any hope that with new economic models and opportunities, businesses shift their way of engaging with the BOP?

What do you think? Thanks, Anitchka


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