Country: Kenya
Organization: youth rock foundation
2) Sector of activity: Education
SOCIAL DEVELOPMENT
3) Description of your products or services: ROLE MODE KIT has influenced oveer 4000 young people in kenya aged between 12-20 years change their behaviours and become responsible citizens. it was produced by youthrock foundation in 2004 and has become a role model promotion tool for training young leaders in community service.
4) Description of the operational model: we distrubute to schools,churches and rural areas free of charge and at a cheaper costdepending on available funds.
5) Description of the financial model: they pay half the price as oppossed to those who can afford.we also train them how to begin businesses and ways of managing community based projects.
Client fees represent this approximate percentage of operational budget: 14%
6) Key operational partnership: we network with over 100 nongovernmental organisations and community based organiosations in kenya.
7) Current outreach:
We are at the Scaling Up stage. we expect to reach over 100 0000 young people in less than 2 years and help then begin profitable projects.
How many clients have benefited from your product/service in total? Over the last year? 800 young leaders and students
What percentage of your clients is below the poverty line ($2 per day)? 1% clients cannot afford most of the services but we try to
help them.
What is the order of magnitude of the potential demand for your products or services? Which
other low-income groups, countries or regions could benefit from it? Try to quantify (number
of clients, market size in currency):
very highly needed by many people and even in east africa
8) Scale-up strategy:
How many low-income individuals do you plan to benefit in three years from now? How are you planning to scale up or replicate your solution? What are the major constraints to scale up?
people in poor environments,un employed young people and disadvantaged groups.
Which specific areas - and why - in your field would benefit most from investment by corporations, foundations, and other investors:
youth magazine and community development projects management training, capacity building program for young leaders and community based organisations in kenya and east africa
9) The organization: How does the initiative fit with your overall organization's strategic goals and priorities? How did the initiative start?
it fits in our vision of "empoweering the youth to realise full potential".
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10) On the mosaic diagram, which of these factors is the primary focus of your work?
- Factor: Poor understanding of the human and social capital
- Principle: Design products and services that tap into the wea
- Other: individual and corporate motivation and assistance to excel in developing poor areas in africa
Contact Information:
Name: Robinson Abuyeka
Organization: youth rock foundation
Mailing address: 30344
Country: Kenya
Email: robinopati@yahoo.com
Tel: 0721675310
Fax: -
Website: www.youthwenyewe.com
Organization's legal status: registered by government of kenya
Number of Employees: 30
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