Country: Nicaragua
Organization: Central American Women's Fund
3) Strategy Summary:
The volunteer fundraising training program involves
young women (ages 15-30) from different sectors in
fundraising activities among their friends, family,
neighbors, colleagues and employers. In addition to
the concrete financial benefits, the model also
strengthens the skills and capacity of hundreds of
women and involves them in a network of activities
geared toward promotion of women s human rights.
The program gathers 30 to 40 women and involves them
in a three-day training that includes general
information about Central America, analysis of the
condition and needs of young women in the region and
in Nicaragua, the achievements of the women movement,
an explanation of the work of the Fund, and an
intensive fundraising.
4) How the Strategy Works:
The first workshop that the volunteers will attend is
designed to offer them important facts about the
situation of young women in Central America, raise
their awareness of the current issues involving the
defense and promotion of young women s human rights,
the work that is being done by grass roots groups
particularly in Nicaragua, and the real difference
that their work as volunteers will make to those young
women, themselves and the community at large. Also,
and this being the most intensive part of the program,
we will expose them to fundraising tools and
strategies so that they develop their own fundraising
abilities, allowing them to see the differences between
social change giving from main stream charity giving.
These young volunteers will then further develop their
skills through field work during the first three month
fundraising period. They will have continuous support from
the staff and at the end of the three months will convene
again to make a SWOT analysis of the whole program and be
able to recognize all of them as wave makers, especially
those young women who brought involved more people with
the Fund as donors and/or volunteers. They are the ones
who will evaluate the program as a whole and their advise
and recommendations will be taken fully into account when
redesigning it.
We not only intend to develop this new volunteer and
donor base and have it grow exponentially. But, we
definitely want these volunteers to empower
themselves, implement and share their new knowledge
and experience in their own surroundings. With their
new skills, the young women will go on to do important
work in their communities. They will make waves of
change and thus, there will be ripple effects through
out their communities.
Also, since one of our main areas of work is that of
capacity building, we will encourage our grantees to
become part of the program so that they can
themselves, at some point, actively and strategically
fundraise with individual donors, too, so that the
groups become increasingly self sustainable and not
entirely dependent on institutions or international
cooperation agencies to fund their own work.
5) Key Strategy Elements:
ii. Generating Financial and Nonfinancial Resources:
Ola Joven s first cycle is expected to obtain financial
contributions from new individual donors amounting to at
least U$4,000 in the first cycle, and U$8,000 in the
second, for a first year minimum total of U$12,000. Also,
there is the possibility that the Fund will be able to
graduate small individual gifts to medium or even larger
ones from cycle to cycle or on an annual basis.
iv. Engaging and Managing Volunteers:
The idea of engaging young women specifically as
fundraising volunteers is innovative, especially in
Central America, where many young people are seen as
irresponsible, not active enough, and unable to affect
change. We disagree with this assumption and believe that
this program could become one way for these young women to
empower themselves and others through their own work.
Through careful follow-up of the volunteers and a
participatory evaluation, we will ensure that both staff
and volunteers share their experiences and opinions, and
have a say on what the program should be like to improve
both the learning experience and the financial outcomes.
6) Increasing Self-sufficiency and Social Impact:
The overall goal of our fundraising strategy is to
strengthen the financial sustainability of the Central
American Women's Fund to provide a sustainable resource
for women s groups within the region. The overall
financial strategy includes a multi-year effort to build
an endowment fund that will cover our core operating
expenses over the long run, and the development of the
volunteer fundraising program to raise support for
grantmaking. Thus, the funds from the Ola Joven program
will go directly to the grantmaking of the Fund. The long-
term goal of this plan is to reduce dependency on
foundations and international donor agencies and build an
individual donor base. We plan to expand to several new
countries in Central America, make larger grants every
year, supporting previous grantees while welcoming new
ones. With the volunteer program and the growing volunteer
and individual donor base, we will ensure the visibility
of the Fund and the young women s groups work.
8) Organization Mission and Vision:
The Central American Women s Fund envisions a Central
America without poverty or violence, with social and
economic justice, and with forms of democracy that enable
women and men, as well as young people and adults, to
participate equally at all levels of society. Toward this
end, the Fund mobilizes resources to provide grants and
training to women's organizations, particularly to young
women s groups, that are defending or promoting women s
human rights in Central America. The Fund contributes to
the sustainability of women s organizations that are
working to address women s rights issues such as the
increased access to health care and education, greater
economic autonomy, freedom from gender-based violence, the
ability to exercise sexual and reproductive rights and
greater access to political participation.
Looking Forward to the Next Three Years:
We expect to have had at least 4-6 Ola Joven cycles in
Nicaragua, 2-4 in Honduras, 1-2 in El Salvador and have
approximately 120-240 volunteers or more involved in
fundraising for the Central American Women's Fund and a
donor base of at least 4800 individual donors
Contact Information:
Nadia Alvarado
Central American Women's Fund
De la Rotonda El Gýegýense, 4 cuadras abajo, 1 cuadra al norte
Nicaragua
Tel: 011-505-2544982
Fax: 011-505-2544982
Email: nadia@fcmujeres.org
Website: www.fcmujeres.org