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Explorers' Guide to (Your City)

Country: United States

Organization: Random Turtle Productions

3) Strategy Summary:
To develop and conduct medical training seminars for Physician Assistants who wish to volunteer on medical missions in impoverished areas. PA's are currently required to obtain 50 hours of continuing education credits every two years and most employers pay all or a portion of the fees associated with obtaining these credits. My strategy is to charge the standard fee for the conference and train the PA's in the treatment of the types of illnesses seen in the third world i.e. cholera. The following year of the two year cycle the PA's would use their employers funding to travel to a medical mission and use their new knowledge to assist those in need. In essence, nobody will be spending any additional money to send the PA's to volunteer!

4) How the Strategy Works:
There are many diverse organizations, government entities, educational facilities, and community groups in most cities and larger towns. Unfortunately many people simply aren't aware of this great diversity or the opportunities available offered by these groups. The goal of the "Explorers' Guide to (Your City)" book project is to:

  1. Collect submissions from as many local groups as possible.
  2. Promote local businesses with advertisments in exchange for monetary or services "sponsorship" to cover printing and other costs.
  3. Involve the whole community in learning about their own community.
  4. Create interest, and ownership, of the community.

5) Key Strategy Elements:

i. Mobilizing Citizen Support:
The Explorers' Guide to (Your Community) is innovative because it seeks to involve as many diverse groups as possible, and helps promote involvement and interest in the group's own projects. The groups, the businesses, and the general public will become more interested in being involved, and offering assistance, to eachother in order to make the community stonger.

ii. Generating Financial and Nonfinancial Resources:
This project can be made self sustaining, if enough groups and businesses can be convinced to take part. And initial sponsorships may generate further support of both monetary and other substantial donations for all organizations involved.

iii. Establishing Relationships with Strategic Partnerships:
The more groups can collaborate, the more powerful they become. Many community groups operate in a vacuum, and have no idea what other groups are doing. By offering all these groups an opportunity to collaborate, and to get to know oneanother, the community becomes stonger. By collabrating on such a fun, educational project aimed at the general public, all of the groups become heros in the community's eyes.

iv. Engaging and Managing Volunteers:
The groups themselves become volunteers initially, and then when the Explorers' Guide is distributed to the public, the public will become interested in volunteering.

v. Developing Information and Spreading the Message:
The format of a printed book can be expanded to a website, events, news articles, etc. These varying forms of media can give the groups and businesses involved far more reach than any one of them could have. The fun, educational frame for the project makes the information accessable to more people than the more traditional, serious types of outreach many groups do.

6) Increasing Self-sufficiency and Social Impact:
By bringing together such a diverse group of community members the coordinating organization gains strength, publicity, and use the assets of the community to make a significantly larger impact than one organization on it's own could accomplish. The Explorers' Guide project is flexible enough to be on-going, or could be limited to just the one-time book. This flexibility helps make it adaptable for any organization which seeks to raise awareness of community issues, while increasing the strength of and support for the organization.

8) Organization Mission and Vision:
Random Turtle Productions is an organization created to promote sustainable, compassionate, rational, and fun solutions to problems on a local and global scale. These goals are achieved through projects that involve education, art, and hands on activities for humans of all ages and cultures.

Looking Forward to the Next Three Years:
This initial book for our city will hopefully be done in less than 6 months. Borader applications may come from it, if there is enough support,

Contact Information:
Turil  Cronburg
Random Turtle Productions
15 Westminster Street, #3, Somerville, Massachuset
United States
Tel: 617-628-6250
Email: turtle@zworg.com
Website: www.randomturtle.org



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