Country: Brazil

Organization: AVIDOS - Agua Viva Desenvolvimento Sustentývel

3) Strategy Summary:
The honey in Brazil is a very good way to make money, It is not a cheap product which a kg costs about 3 to 5 Us Dollars.

We are in a CERRADO vegetation and we have some companies that came to the region to plant thousand and millios of Eucalyptus trees. We have here a State Technical support institution called RURALTINS ready to go and help any farmer or organization around in order to have their production made out in a best way. Also we have a Agricuture Federal School tha have about 700 students technicians graduated every year some of them in Zootechny, APIculture. Then we have the climate, which is sun almost all throughout the year. In addition to that the government wants this State to be the number one honey exporter of Brazil.

4) How the Strategy Works:
We are working beset with difficulties, and one day I was thinking about the Siderugic Companies that are coming to the region, if it was there anyone intersted in explore the honey that all those tree and its floral season could produce with the work of the BEES.

Then I decide to do some research, I enjoy a five days course of how to do beekeeping and how to produce honey in a professional way.

I set up a meeting with the Siderugic Company manager, he told me that I have to elaborate a project to be evaluated by the owner of the company.

After this meeting I made an appointment with the General Director of the Federal Agriculture School together with the Teacher in charge of the honey Beekeeping vlasses. They certainly agreed with the outstanding contract and the amount of honey which should be produced and work that should be genarated from this project in order to have the students well prepared and some of them involved from 2006 till 2014 working with what they have studied for.

Also I had a meeting with the Technician in charge of RURALTINS an Institution that works for the government to have all the farmers, organizations, agroindustry business, plantations ready and well done as the technical point of view. We had talked many times already and the institution is going to be our Partner as well giving all the support that we need.

The AVIDOS just will monitoring the event, while students and technician will work as volunteers in order to produce the best honey of the region.

OUR CONTRACT

The Siderugic Company is responsible for certain things and we are resposible for others.

They will allow as to explore the honey, the pollen, and prpolis, using all their roads.

They are providing a Storage Home for the equipments, changing clothing, and a place for eating, sleep, drink and all facilities while our team are working there.

Also they will provide a transportation in order to put the product final in a safety and handy place in order to transport to another city or Country.

We are providing the watchman to look for fire, trash, or anything that could be wrong while we are there in order to keep the environment running in a safeway also with our work as well.

We are studing this case but probably we work as a partner to benefit in the Honey House the should be build by them for exportation and the inside Brazil selling the honey.

We also had a started conversation to have a tax refounded money with a slip from our Organization in order to have the proof of their investment with AVIDOS.

Now we believed that any organization should tried the same with many siderugic or any organization that are planting a large quantities of trees or any other kind of plantation which its flowers could be used to produce honey, propolis, wax, polen and all which the bees can produce.

It can be replicated by other organization in the same way.

5) Key Strategy Elements:

i. Mobilizing Citizen Support:
The volunteers from the Agricuture School will make this strategy inovative, first of all it will be an extension and research for the teachers and students we are going to help them to have their training prcesses in a real environment of work, in the other hand we are going to have the best final product to export or to sell.

ii. Generating Financial and Nonfinancial Resources:
This strategy is exactly a way to have funds to take off with other projects within nonfinacial resources generated, getting the Company involved in a such way that we have all that we had producing, exchanging services.

iii. Establishing Relationships with Strategic Partnerships:
We at AVIDOS first of all we have a partner within a 100% confidence in what we are doing there, our relation of exchanging work as watching the plantation while we are It is just like a donation we are going to put our bee boxes there and thy will have thier trees taken care of while we are there.

They will provide also a place to stay for eating, showering, a toilet, a rest place and a storage room to keep our equipments in a safe place

iv. Engaging and Managing Volunteers:
The government will provide some of the technician to help us managing our produce and relation with our partners. And to make sure we are going to produce the best hony and a great amount and quality.Dealing with the buyers and exporters.

v. Developing Information and Spreading the Message:
The online interaction for me is the most efficient now adays we are going to use that to develop a marketing to reach the buyers and the countries to have them know that we have the best honey.

6) Increasing Self-sufficiency and Social Impact:
It is a begining we are looking forward to become self sufficient. We have many things to do with this money on the social as the Internationa Home Care for Young Drugs Addicts, The Orphanage, and provide work for the comunity etc.

8) Organization Mission and Vision:
To generate health, food, job, wages to the poor people, teach them a new profession, bringing a better quality life for the region of Bico do Papagaio at the extreme North of Brazil in the Rain Forest. Our mission is to have all the community involved with all of our projects to accelerate them.

Contact Information:
Jeff  Teixeira
Executive Director
AVIDOS - Agua Viva Desenvolvimento Sustentývel
R. Nero Macedo, 777 Centro - Araguatins - TO
Brazil
Tel: 55 63 34742170 / 5563 84075333
Fax: 55 63 34742170
Email: avidos@avidos.org
Website: http://www.avidos.org